Filling The Gaps

Food for Thought

Porter`s 5 Forces Model of Competition

with 3 comments

*That`s an easy to follow guide how to make analysis using the Porter`s 5 Forces Model of Competition. More about the model here. (I could not describe it better) For those of you who already know it by heart, sorry of taking your time. For those of you who haven`t been using it so far, if you are studying something related to economy, one day you gonna need it for sure.

Porter`s Model

1. Rivalry among competing sellers
a) market size and market potential
b) present and expected market growth rate
c) degree of concentration
–> number of participants
–> market share of participants
–> market shares of leaders
–> joint market share of 3 to 5 leading companies
d) strategic Groups Map
e) methods of competitive rivalry

Force assessment:

2. Competitive force of new entrants
a) barriers to entry
b) present and future industry`s profitability
c) stage in life of the sector
d) possible entry candidates

Force assessment:

3. Competitive force of substitutes
a) present substitutes
b) percentage of the customer demand being satisfied by the present substitutes
c) future substitutes and their potential danger for the sector
d) possibility of starting substitutes` production by the companies from the examined sector

Force assessment:

4. Competitive force of suppliers
a) supplied items` significance to the production process
b) uniqueness of supplied items
c) cost and problems connected with a change of supplier
d) portion f production costs made up by supplied items
e) the possibility of starting production of the final product by the suppliers
f) suppliers` sector degree of concentration
g) competition in the suppliers` sector

Force assessment:

5. Competitive force of buyers
a) bought items` significance to the production process
b) uniqueness of bought items
c) cost and problems connected with a change of the supplier of the bought item
d) portion of production costs made up by bought items
e) the possibility of backward integration
f) buyers` sector degree of concentration
g) competition in the buyers` sector

Force assessment:

Overall 5-forces assessment:

Written by apieceofme

January 16, 2008 at 7:45 pm

Posted in analysis

Tagged with ,

3 Responses

Subscribe to comments with RSS.

  1. [...] Analysis of the national level 1) Porter`s 5 forces 2) KSF (key success factors) 3) competitive profiles of companies in the market 4) entry barriers [...]

  2. [...] П.П. Само се учудих как чак сега пишат за Майкъл Портър и петте сили на пазара… [...]

  3. How might this relate to a charitable organization? If the biz is a web 2.0 that faciliates a charitable function directly to the consumer, competition is counter-productive to the biz mission. The concept of coopetition is probably a supplier-subset of influence on the rivalry evironment.

    j urban

    August 2, 2008 at 6:10 am


Leave a Reply